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Media Plan of the Year Jury



Chair: Sasha Savic

MediaCom USA
New York

Since joining MediaCom USA as CEO in 2012, Sasha Savic has led the agency to unprecedented growth, including a series of massive new business wins that spurred Advertising Age to name the shop to its Agency A-List in 2016 and both Adweek and Advertising Age to honor MediaCom USA as their 2015 U.S. Media Agency of the Year. Sasha was also Adweek’s 2015 Media Executive of the Year.

Prior to joining MediaCom, Sasha was COO of Havas Media Group N.A., responsible for overall business performance across all segments in the US and Canada. He also worked as EVP and global managing director for SMG/Publicis Groupe from 2006 to 2010, where he played a key role in managing the agency's global Procter & Gamble business. Sasha’s international experience also includes working from 1992 to 2006 at Universal McCann in Europe and the USA. In that role, his client list included Coca-Cola, Microsoft, Lucent Technologies, ExxonMobil, Intel, MasterCard and Brown-Forman.

Sasha is a member of the 4As Media Leadership Council and actively supports environmental causes and sustainability through participation in NASF and ASF in North America.