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Media Plan of the Year Jury

Karen Benson

EVP, Director of Integrated Media

Karen Benson

Deutsch New York
New York

Karen has extensive planning experience managing large, multiproduct brands across a variety of media, traditional and nontraditional. Karen oversees strategic integrated media planning across all clients and disciplines at Deutsch. Karen has worked on clients such as Brinks Home Security, Bank of America, Starwood Hotels and Resorts, and USAA. She currently oversees media planning on PNC Bank, Sherwin-Williams, Patek Philippe, PwC, and M&M’s World.

 Karen’s knowledge of direct media planning has translated to her general clients to ensure accountability.

 Karen graduated from Iona College with a degree in Marketing. When she’s not working, she enjoys a good baseball game and spending weekends at the beach with her family.