Marcy Greenberger
SVP, Managing Partner, Integrated Investment
McCann

I lead investment across all channels for the Coca-Cola account at UM. I’ve been in this role at UM for nearly four years. Prior to that, I spent 15 years at Publicis agencies, 12 of them in Chicago at Tapestry—a division of SMG focusing on multicultural media—and 3 at MediaVest NY (now Spark Foundry), before moving to UM. My experience spans multiple categories but with an emphasis on CPG.