Kate Bower
Managing Director, Global Creative Strategy
Spark Foundry
Kate recently returned to Publicis Groupe to lead Strategy & Global Product for Spark Foundry, working across all agency clients & categories.Her extensive global understanding was developed through a diverse career spent leading integrated strategy, innovation & creativity across both a variety of cultures living/working in Europe, APAC & the USA and a diverse range of categories (from leading Coca-Cola's World Cup & Olympics planning through to creating/managing the strategic roll-out for LucasfilmStarWars’ original prequels). She has worked in some of the most trailblazer agencies/consultancies that combine brand, communications, innovation & business strategy specialties and has been a core part of many award-winning media and/or innovation and tech campaigns (from Cannes & IPA Effectiveness to the NA Effies & Global Festival of Media). Kate has spoken on a variety of female & IMC-focused industry panels (e.g. Cannes Girls Lounge Panel) and she also regularly serves as a Final Juror across multi-market industry award competitions around the world, notably the Global, NA and UK Effies as well as the Festival of Media NA and Global, and the upcoming UK Campaign Tech/Innovation Awards.