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Media Plan of the Year Jury
Director of Consumer Engagement
Neil Goodspeed found his way into advertising like many media folks: completely by accident. It has been a great way to exercise his analytical and problem-solving skills while also building brands and relationships. He has brought this expertise to brands ranging from financial to CPG to automotive, including State Farm, Johnson & Johnson, Jack Link’s, Noodles & Company and Subaru.
Neil began his career at Campbell Mithun, then spent time in Chicago at DDB and OMD before returning to the Twin Cities for a tour on the client side, working for General Mills. He joined the ranks of Carmichael Lynch in 2004.
Neil is a thought leader in his own rite, bringing innovative thinking and progressive, strategic approaches to media partnerships and activations. And this has served him well — his work has been heralded by the Effie Awards and multiple Media Plan of the Year awards.
Originally from Canada, Neil would love to explain the sport of curling to you — he still plays near his home in St. Paul — or have an in-depth discussion about the expanding craft beer scene. Neil enjoys spending time with his wife and children, and discovering newly opened restaurants.