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Media Plan of the Year Jury

Adam Potashnick

Chief Growth Officer

Adam Potashnick


Adam is a 13- year MediaCom veteran. As Chief Growth Officer, Adam is charged with leading new business across the US. Adam immerses himself in new industries, learns what makes them tick and helps our agency harness exactly the right mix of talent and ideas to win. 

Prior to his appointment as CGO in early 2016, Adam was senior vice president and group account director, responsible for growing Anheuser Busch InBev's massive Bud Light Mega portfolio. In this role, he leveraged consumer passions - like music and sports - to drive and deliver exciting and crowd-pleasing experiences for consumers. In 2015, Biz Bash named Bud Light the most innovative brand of the year, citing the world's most popular beer for "winning over millennial drinkers with bold new marketing techniques."

Before ABI, Adam oversaw major clients including eBay, Indeed and TOMS. He previously was global media director for Dell and Brand USA, focused on driving digital innovation globally through strategic partnerships and new technologies. Adam began his career at Carat, where he held media planning positions for Pfizer Pharmaceutical and CBS accounts.

Adam was a 2017 Adweek MediaCom All-Star and holds a bachelor's degree from Indiana University Bloomington.